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Judge Parker, 7/21/16

INT. – MONSTER BEVERAGE CORP. – DAY

DIRECTOR OF YOUTH MARKETING AND BRAND AWARENESS: You wanted to see me, sir?

CEO: What the hell is this?

DIRECTOR OF YOUTH MARKETING AND BRAND AWARENESS: Uh, I think it’s a … newspaper? I don’t subscribe to one myself, but…

CEO: No, this comic strip. What in the name of God are we doing in this thing?

DIRECTOR OF YOUTH MARKETING AND BRAND AWARENESS: Oh, that! That’s part of our big spend on native content for the quarter, sir.

CEO: So we paid for this. To reach out to … teens?

DIRECTOR OF YOUTH MARKETING AND BRAND AWARENESS: Yes, sir! You can see from the characters that it’s a teen-oriented strip.

CEO: …

DIRECTOR OF YOUTH MARKETING AND BRAND AWARENESS: I mean, just look at the characters! A multi-ethnic group, engaging in drama. If there’s one thing our research shows that teens love, it’s drama.

CEO: …

DIRECTOR OF YOUTH MARKETING AND BRAND AWARENESS: Just a group of diverse teens, in a band, participating in drama, enjoying Monster Energy beverages. Well worth the $450,000 we spent for the placement!

CEO: [presses button on desk] Security, please come to my office.

Lockhorns, 7/21/16

Man, if I knew someone who sent out paper invitations to parties instead of just creating Facebook events for them, I probably wouldn’t visit their Facebook page either. If they don’t use Facebook even for one of its most popular and useful features, then their Facebook page is probably hella boring.